Wabaso

WA-BA-S0

WABASO dESIGN FELLOWSHIP 2026

WA-BA-SO is a fashion entrepreneurship development program implemented by the Style Lounge Platform to strengthen the capacity of emerging fashion entrepreneurs through business development, mentorship, market access and industry exposure

The 2026 cohort brought together 21 emerging fashion entrepreneurs for practical business development, industry mentorship, market opportunities and opportunities to showcase their brands.

Meet the Next Generation

The Designers Shaping What’s Next

WABASO Design Fellowship 2026

The WABASO Design Fellowship 2026

Our Jury

Convened a distinguished panel of fashion, media, creative and business professionals.

bringing diverse industry expertise to the selection and development of emerging fashion talent.

Alexandrina Don-Arthur

Creative Director & Beauty Entrepreneur

Johnson Gold

Founder, PAUSE Magazine & The PAUSE Agency

Arieta Mujay

Brand & Communications Strategist

Beatrace Oola

Fashion Consultant & Creative Strategist

Declan Eytan

Founder, Eshulon

Ezreen Benissan

Founder – Africa Reimagined

What the Fellowship Offers

Practical training designed to help participants strengthen the foundations of their businesses, from strategy and branding to financial management and production planning.

Participants are matched with experienced fashion and creative industry professionals based on their individual business needs, creating opportunities for personalized guidance and meaningful industry relationships.

The fellowship creates opportunities for emerging brands to put their products in front of customers, buyers and new audiences through the Style Lounge Platform Pop-Up Marketplace.

Participants gain access to conversations, networking opportunities and industry professionals who can help them better understand the fashion business and identify new opportunities.

Who Is WABASO For?

Entrepreneurs building fashion businesses or turning their creative ideas into viable brands. WABASO provides them with practical business knowledge, mentorship and industry connections to help strengthen their businesses and prepare for sustainable growth.

Designers and fashion brands at an early or growing stage who are ready to develop their creative practice alongside the business behind it. Through WABASO, they gain access to business development, market opportunities, industry exposure and experienced professionals who can help them move their brands forward.

Fashion entrepreneurs who may face limited access to resources, networks, mentorship or industry opportunities. WABASO creates a supportive space for these entrepreneurs to build their capacity, connect with relevant industry professionals and access opportunities that can contribute to the growth of their businesses.

Women building and leading fashion businesses, from emerging designers to entrepreneurs developing products, services and creative ventures. WABASO creates opportunities to strengthen their business skills, expand their networks and gain access to mentorship and markets.